ëMed Spa

The Client

ëmed Spa is the first of it’s kind in the Caribbean. They specialize in non-invasive cosmetic procedures. Their focus is to help premium clientele unlock their best selves.

The Challenge

As a new business, entering a new market within the Caribbean, we needed to establish ëmed Spa’s brand presence and introduce potential customers to the benefits of non-evasive cosmetic procedures. To position the brand as both approachable and premium.

Our Role

Website Design, Brand Identity Design, Branded Materials, Copywriting, Photography,Videography

Methodology

We developed a comprehensive brand strategy that communicated rejuvenation, renewal and professionalism. Customer education and building trust played a key role in developing our strategy.

To accomplish this we used technical yet approachable language throughout the website to inform potential customers of service offerings. And showcased procedures with photography and videography. Incorporating ëmed CEO Zoë Arscott as the face of the brand, gave us a unique opportunity to leverage her genuine personality to build relationships and establish her expertise.

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